Chapman BMW on Camelback Blog

THE CHANCE TO MAKE A DIFFERENCE IS RIGHT HERE AT CHAPMAN BMW ON CAMELBACK ON JUNE 20TH!.

The BMW Drive for Team USA Event gives you the opportunity to get behind the wheel of a 3 Series, 5 Series, 7 Series and the all-new 6 Series Convertible. And we’ll also give you the chance to test drive the competition so you can truly see how BMW is at the top of its game. What’s more, BMW will donate $10 to Team USA for every drive that’s scheduled. So when you get behind the wheel, you’ll be helping American athletes train and compete in the Olympic and Paralympic Games.   SO, WHAT ARE YOU WAITING FOR?? 

 

Be sure to sign up for this very special event for your chance to experience exhilaration and to help make a difference.  Visit www.bmwusa.com/driveforteamusa or call 1-800-959-4269.  Tell your friends and family, the more the merrier and we will make it a great day at Chapman BMW on Camelback as always.

That’s right.  We have made the plunge into the social networking world by creating ourselves a Facebook page for our customers and friends.  Once a blocked site on our work computers it is now a part of our daily regimen.  We figured with over 86% of the people using this form of networking we had better get on board and do the same.

Social Media is just a new form of communication that we have now accepted and embraced as part of our marketing mix and we hope to encourage our customers and friends and family to join us on Facebook and follow our news and stories and to post their own comments.  Social networking is just part of the ambient fabric now, a subtle flavor, like adding celery into soup.

At the end of the day, if success is interacting with our clients, which we know it is, then Facebook is a great additional way to do that.  Social networking websites have been revolutionizing the entire world so we of course want to be a part of that.  I know Facebook began in 2004 and it is now 2011 but as they say….. better late than never.  In an effort to keep in touch with our customers and friends, share stories and news, we have created a great page which we invite you to join and enjoy for all the latest BMW News, Customer Sales, BMW information articles, Sale Announcements, Specials, Competitions and more.  With more than 500 million people with a Facebook page, if Facebook were a country it would be the fourth largest population in the world and we are excited to announce our participation in this statistic.

Please take a moment to join us on the Chapman BMW on Camelback Internet Department Facebook page and enjoy our department’s posts and video’s that are updated constantly and we will look forward to welcoming you as part of our social network family!

Chapman BMW on Camelback closed out 2010 with record numbers for sales.  Our Pre-Owned department finished off the year with a 74%, yes, SEVENTY FOUR PERCENT, increase in sales!  Impressive you say, and we agree as did BMW of North America.  At their suggestion we hosted a visit from over 60 members of the BMW Canada dealerships last week.  They were given a tour of our Chapman BMW on Camelback facilities and also had a Q & A session with our Pre-Owned Sales Manager (Newly Appointed General Sales Manager for Chapman BMW on Camelback!) – Bob Colabianchi, who also gave a presentation of our procedures and development in sales that contributed greatly to the growth in sales.  They were also treated to a presentation by one of our top salesman on what it takes to acheive and maintain this kind of growth with new and existing customer databases. 

It was a great day and a pleasure to entertain the visit and meet with our fellow BMW dealership members.  After a nice lunch at the Hotel Valley Ho in Scottsdale, the visitors piled back into their travel buses, hopefully with new ideas and fresh thoughts on how to increase their sales for 2011 and many years to come!

We have many BMW’s in stock! Come by this week and check out our inventory!