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After dominating PC graphics, Nvidia set its sights on other industries, most recently getting into the automotive sector, powering navigation system graphics in Audi cars. Now Nvidia announces a partnership with BMW to power the graphics in all of its infotainment systems.

In Audi navigation systems, the Nvidia GPU allows rich 3D building and landscape rendering. BMW’s current high-end navigation systems also employ rich 3D maps, but the Nvidia GPU should improve rendering speed. Nvidia says its GPU will enable 1280×600 resolution graphics in BMW’s next generation infotainment system.

A prototype of the new infotainment system will be on display in a BMW 5-series at CES this week.

BMW says it will use the Nvidia-powered systems in all of its models and in the company’s other brands. That brand list includes Mini and Rolls-Royce.

BMW has not mentioned a time frame for the rollout.

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