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Amazon’s Alexa Offers Voice Integration for BMW

BMW vehicles are now more intelligent than ever, thanks to the expanded connectivity offered through the integration of Alexa, Amazon’s virtual personal assistant that performs a variety of services through advanced voice recognition software. Starting with all the BMW and MINI models from the middle of 2018 on, Alexa will offer BMW consumers the ability to shop, make restaurant reservations and perform a variety of functions simply by speaking commands. “By making this step of integrating Alexa into our models from mid-2018, BMW and MINI will form a more intrinsic part of our customer’s digital lifestyles,” said BMW VP Dieter May. “Voice control first featured in BMW Group cars many years ago, and we are now enhancing its functionality by adding a digital ecosystem, which will open up all sorts of new possibilities that customers can access quickly and safely from their car.” Stay in touch with Chapman BMW on Camelback for more information on the integration of Alexa into all the BMW models.

Alexa Already in Limited Number of BMW Vehicles

Alexa has been offered in BMW vehicles on a limited basis since 2016, allowing users to get important vehicle information on their smart phone or home computer. Utilizing the BMW Connected mobility service, Alexa users can also make appointments and update their personal calendar including departure times and schedule routes. More than 8.5 million users worldwide are already using Alexa to make their daily life easier, paving the way for even more services in the upcoming years. You do not need a smartphone to use the Alexa service, as all BMWs come with a built in SIM card. “We are excited to work with BMW to bring the Alexa experience to their drivers,” according to Alexa Automotive VP Ned Curic. “Using your voice to enjoy content and interact with Alexa makes a great driving experience even better. We can’t wait for BMW customers to try this out.”

Alexa Just Another BMW Innovation

The use of Alexa in all BMW vehicles is another in a long line of innovations from the forward-thinking German automaker. Adaptive LED headlights, now available in many of the models ready for inspection at Chapman BMW on Camelback, follow your every move. No longer are you in danger of going off the road when you round a dark corner on a lonely road. Adaptive headlights turn with your vehicle to illuminate your path every step of the way. A full color heads up display, surround view camera system, night vision and connected drive apps are just a few more of the many breakthroughs that come with owning a BMW.

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