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Archive for July, 2016

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Hybrid Doesn’t Necessarily Mean No Fun

If you’ve owned a hybrid or talked to other owners, you might be of the opinion that while they are great for the environment and save you a fortune on gas, the typical hybrid offers little incentive for those who enjoy letting their hair down on occasion with a spirited run on a challenging road. Enter the 2016 BMW 330e, a plug-in hybrid with a 180-horsepower motor that integrates with an 87-horsepower electric engine to deliver plenty of performance. Hit the eDrive button to run solely on electric power, hitting speeds up to 75 mph. When the time comes to summon a little more power, such as merging onto a freeway or passing a truck on a hill, just push a little harder on the accelerator and the gas engine fires up automatically. Check in with the pros at Chapman BMW on Camelback to see when you can schedule a test drive.

330e Builds on 40 Years of Tradition

The BMW 330e plug-in hybrid is not a case of a company reinventing the wheel. The automaker is building on 40 years of BMW 3-Series sedan production as one of the most popular entry-level sport/luxury sedans in the world. Utilizing its expertise from the European racing circuit, BMW has redesigned the 3-Series suspension, with precision front strut tower, new technology for rear dampers and even more suspension points than before. The almost perfect 50/50 weight distribution helps maintain control at high speeds to make you believe that a tight corner is just something else to be tamed.

As Expected, 330e Loaded With Features

Just because the engineers were busy creating some new plug-in technology doesn’t mean they ignored all the goodies that make a BMW the ultimate driving machine. Head over to Chapman BMW on Camelback when the new 330e arrives to see just how many standard features make this vehicle special. Both the driver and passenger will enjoy the plush 10-way power seats with adjustable side bolsters. The push of a button delivers your choice of ECO PRO, COMFORT, SPORT and SPORT + drive settings to adjust the throttle and suspension according to your desire and road conditions. A 6.5-inch touchscreen control the i-Drive infotainment system to deliver superior stereo performance and hands-free communication. A load of safety features, superior design and materials in the cockpit and keyless ignition are just some other features to enjoy.

bmw future

First 100 Years was Great, Next Will be Better

As it celebrates its 100th birthday this year, BMW is already hard at work mapping out the next 100 years. Just as automobiles have advanced dramatically from the chain-driven coaches that had to back up hills in the early 1900s, expect even more sensational changes in the next century. BMW has already undergone many changes in the last century, starting out making aircraft engines and then morphing into a motorcycle and luxury car manufacturer. In doing so, the bosses at BMW have never stopped looking ahead and have big plans for the upcoming decades. See the fruit of their labors in the dynamic driving machines available for a test drive at your Phoenix BMW dealer, Chapman BMW on Camelback.

Mobility, Connectivity and Technology Big Parts of Future

As the push continues to create self-driving cars, mobility, connectivity and technology are all areas that require close attention. People have more choices in mobility now than ever before, whether they own a car, are in a car-sharing plan, take public transportation or utilize a rideshare service. BMW aims to help shape the future of mobility in many ways. One recent project is a car-sharing program utilizing Mini-Coopers that has seen great success. Connectivity is something that people have come to expect in their vehicles. Many new cars are now rolling Wi-Fi hotspots, offering drivers and their passengers uninterrupted connection to their friends, work and social media. Technology is a tricky area that can quickly exceed consumers’ interest. It’s important for new tech items to be both useful and user friendly. Developing complicated features that no one wants or uses doesn’t benefit anyone.

Personalized Vehicles Meet Your Every Need

It won’t be long before most vehicles become self-driving, raising the question why someone needs an ultimate driving machine if they aren’t going to drive it? BMW is working on a way to create highly personalized vehicles that meet your every need. “If, as a designer, you are able to imagine something, there’s a good chance it could one day become reality. So our objective with the BMW Vision Next 100 was to develop a future scenario that people would engage with,” said Adrian van Hooydonk, head of BMW design. “My personal view is that technology should be as intuitive as possible to operate and experience so that future interactions between human, machine and surroundings become seamless.” Many vehicles on the Chapman BMW on Camelback sales lot are already loaded with intuitive technology, particularly in the field of driver assistance safety features. Look for more technology to come in the next few years as the march toward autonomous vehicles continues.